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Grover Essentials - 3 Elements of Today's Decor Trends with Throw Blankets - What to Know

par Princy Kumar sur December 01, 2020

Today's home decor trends are slowly moving from sleek, contemporary styles to one that feels more natural and laid back. In addition, customers are also starting to prefer products that offer added value, such as textiles that exhibit beautiful designs, yet are friendly to the environment. Because of this, if you're a B2B business, you'll need to keep an eye out on products such as these to market to the consumers. One of those products is the throw blanket!

Here are three ways throw blankets play a role in today's home decor trends:

 1. Colors

Color is the most apparent aesthetic feature of any product and making sure that every detail in the home fits the overall design. Some people lean towards the colorful, opting to pair their beautiful room with a contrasting throw blanket. Others prefer a more down-to-earth color scheme, utilizing colors found in nature, such as green, yellow, and blue. 

Because of the different preferences, it is highly important that wholesalers work with great suppliers that are able to produce a large variety of throw blankets. That way, you have much more to offer to retailers that will actually attract their customers.

 2. Textures and Prints

Today, imperfect is the new perfect. Gone are the smooth, clean looking aesthetics, and in are the unsymmetrical, bumpy textures. This inconsistency praises the fact that we live on earth, a place filled with natural goods that are rarely consistent, which can very much apply to throw blankets.

Speaking of inconsistency, prints that display the incredible growth found on earth, such as flowers and trees, promote this design theme. Of course, one can also use more modernized prints, but yet still enhance the idea of imperfections, like dots, dashes, lines. However, when one's home is filled with all these imperfect designs, a throw blanket that is simple in design (such as a solid-colored one) can help accent everything that's around it as well as itself.

As a wholesaler, it is vital that your bedding supplier is well aware of this trend. With clear communication, you'll be able to receive exactly what you need from them. If the retailers aren't aware of this trend, tell them all about it. That way, you, the retailer, and the supplier, can all come to an agreement that this is what you want and this is what will be provided—perfectly imperfect blankets.


While design plays a considerable role in promoting these new trends, the fabrics or materials used in the creation of these things are also important. Along with home decor trends leaning towards "imperfect," the direction of moving from synthetic materials to more natural ones is also taking place. 

As for throw blankets, consumers tend to use this for their duality—to enhance the overall aesthetics of the home while still serving as a tool to keep themselves warm as they watch their favorite series late into the evening.

Consumers prefer items that are eco-friendly and recyclable. Because of this, you're challenged to find manufacturers that create high-quality products that offer multiple features while still staying friendly to the environment. 

With that, we hope you've learned a thing or two about today's home decor trends. Talk with the retailers, and work with your suppliers. Only by knowing what the retailers are selling and what your suppliers are capable of achieving, can you ensure that the right products land on the customer's laps.

Grover Essentials has a wonderful selection of blankets to beautify your home. If you’re looking for a wholesale bedding supplier, get in touch with us today to see how we can help!

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